YORK — The owner of a popular self-serve frozen yogurt franchise called sweetFrog plans to open locations in Indian Land and York, promising to “be a place where it’s fun to come to.”
John Worden of Rock Hill said he plans to open a sweetFrog store in the Walmart shopping center on East Liberty Street in York between the first and third week in April.
“We just want to be the different place, to bring the kids, have fun with them,” Worden said. He said the site, which is undergoing renovations, is at 962 E. Liberty St., between Cato’s and the Dollar Tree.
The franchise sells self-serve premium frozen yogurt and toppings by weight. He said the York store will have 14 frozen yogurt flavors – including premium, low-fat, non-fat and low sugar varieties – and nearly 40 toppings.
The cost ranges by store, from 39 to 49 cents an ounce, depending on location, he said.
Frozen yogurt flavors run the gamut, from apple pie and angel food cake to chocolate hazelnut, cake batter, cappuccino and blue cotton candy. He said the store will rotate flavors and take requests from customers.
Worden said he does not own the sweetFrog store at Manchester Village in Rock Hill, which has become a popular attraction. However, he said he has plans to open other stores – including one in the Ballantyne area of Charlotte.
“We’re going to get these three up and going,” he said. He said he owns other territory as part of his franchise “and they will be popping up here and there and everywhere. We want to have anywhere from three to 30.”
The business features a fresh “poppy” decor with bright pink, lime green and nostalgic blue colors, he said. There will be a small seating area and private party rooms for birthdays or corporate meetings, he said.
Two puppets, called Scoop and Cookie, are fixtures of the sweetFrog concept, and will be part of the store, he said.
He said sweetFrog started in 2009 the Richmond, Va., area and has rapidly expanded, with about 230 stores nationwide.
The business has a Christian foundation, reflected in its name. The “frog” in sweetFrog stands for “fully rely on God,” Worden said, adding that the business puts a high priority on community involvement.
“We want to be a community-oriented place,” he said. “We are going to come in and make a difference in the community. Our goal is to bring a smile on everybody’s face and a cool, neat feeling in their stomach.”